• Resell

    Run to Wear's NFC-digital ID empowers customers with a seamless reselling experience. With just a tap, customers can upload their products directly from the smart tag to a second-hand market, transforming the traditional linear fashion model into a circular one. This not only promotes sustainability by extending the lifespan of garments but also opens up new revenue streams for the brand, as they receive a small percentage of each resale.

  • Repair

    Our Digital ID system extends the lifespan of garments by connecting consumers with certified repair centers. This focus on durability fosters consumer awareness in sustainability, promoting the idea of keeping clothing in circulation longer. By facilitating repairs, brands not only contribute to a more sustainable fashion industry but also emphasize the importance of investing in high-quality, long-lasting pieces.

  • Recycle

    Recycling begins with personalized instructions provided through Run To Wear's NFC-tagged Digital ID system. Garment owners receive tailored guidance for proper disposal, empowering them to recycle clothing responsibly and contribute to a greener fashion industry. By promoting correct recycling practices, this initiative supports sustainability efforts and minimizes environmental impact.


Introducing a Digital Product Passport for each item ensures compliance with mandatory European regulations starting in 2025.  As part of the European Commission Cirpass consortium, we provide expertise in the textile stakeholders group, helping brands navigate data requirements. This initiative not only meets legal obligations but also offers benefits like communicating garment materials, environmental impact, and digital care labels. It streamlines transparency, enhances sustainability efforts, and elevates consumer engagement.

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